Prime Products Ltd — Company profile

Sourced 2026-07-03 from public sources plus the transformation brief; identity corrected 2026-07-06 by the client sponsor (website primeproducts.gr, VAT 998740232 — the earlier primeltd.com / fundamenta.gr record 044350207 was the wrong entity). To be validated with management in the discovery interviews — anything unconfirmed is marked (to validate).

Identity

• Legal name: Prime Products Ltd (PRIME PRODUCTS Ε.Π.Ε.), incorporated 1987-10-12; brand heritage since 1929.
• VAT number (ΑΦΜ): 998740232 (confirmed by the client sponsor, 2026-07-06).
• Website: primeproducts.gr (confirmed 2026-07-06; earlier docs referenced primeltd.com in error — email domain for Cloudflare Access to reconfirm at the CEO call).
• Line of business: wholesale ship supply / vessel provisioning and safety solutions. Business lines:
  • Maritime supplies — deck, engine, cabin stores; marine coatings; industrial products.
  • Food provisions — ISO 22000-certified bonded stores, refrigerated transport.
  • Navigation — UKHO Admiralty chart distribution, print-on-demand charts, e-navigation aids.
  • Safety equipment & PPE — retail + e-commerce under the “Protect & Defend” brand.
  • CBRN / hazmat — detection, protection, decontamination solutions.
  • Military & civil defense / public sector — tender-driven supply.
  • Training — occupational health & safety seminars (ISO 21001 & 29993 certified).
• Headquarters & facilities: HQ Dim. Moutsopoulou 96 & Serifou, Piraeus 18541; branches at Akti Miaouli (Piraeus) and Dimokratias Ave. (Perama); bonded warehouses; refrigerated fleet (site details to validate).
• Size: ~109 employees; revenue ~€23.7M; net profit ~€0.36M (≈1.5% margin); equity ratio ≈50.6% (strong balance sheet); revenue trend slightly negative (−2.2% y/y), pre-tax profit rebounding.

Organization

• Departments (working list for the transformation, 15): executive management, sales (segmented: maritime, yachting, e-navigation, industry, military & civil defense, public sector, retail), procurement, logistics, warehouse, finance, accounting, HR, customer service, marketing, product/technical support, IT, compliance/quality documentation, administration, reporting/BI. (org chart and headcounts per department to validate)
• Key people for the project: CEO (executive sponsor — transformation is CEO-led); Kostas Vanos (management sponsor on the pilot); Fotini (cylinders dept lead, pilot champion); Evangelia (IT — access to email/SoftOne/systems; intro pending); department heads; TPL transformation lead. (full liaison map to capture at kickoff)

How it works today (as-is, at a glance)

• Key systems/applications: SoftOne ERP (orders, inventory, invoicing, accounting — module coverage (to validate)); Microsoft 365 + Teams (email, files, collaboration); PPE e-commerce shop. No AI infrastructure exists. Details → 03-Infrastructure.
• Main workflows: vessel requisition → quote → order → bonded-warehouse pick/pack → customs documentation → delivery to berth; tender identification → bid package → compliance documentation → fulfilment; retail/e-shop sales. (to map in discovery — one process per file, destined for 05-Processes/)
• Pains already voiced: first real capture done — the pilot interview (2026-07-06) confirmed the expected pattern for the cylinders department: email ping-pong (~15 comms/case), three-platform juggling (Outlook/SoftOne/customer platforms), vessel-window misses, manual contract tracking. The sponsor states the same quote-coordination pattern burdens another 10–15 people on other product lines.

Goals of the AI transformation

CEO-led, company-wide, 12-month move to an AI-first operating model — processes redesigned around AI agents and local LLMs on on-prem NVIDIA infrastructure (~50 daily users, Greek + English), a company knowledge base in Obsidian, a Mission Control website at vanos.tpl.one, and measurable KPIs — with minimal disruption to daily operations. Full program: 08-Transformation; needs: REQ-001…010 in 02-Requirements.